Luke Sullivan Q&A
Luke Sullivan went looking for a definitive book on copywriting, didn't find one, so wrote one himself.
“When I get stuck, and I do, I switch gears and work on something else, which is why I have three or four books underway at any given time. It took me years to figure out how to do that — to not be paralyzed by the blank page. You become blocked by thinking that you have to write some particular thing next, and you don’t know what it is. So write something else and come back to the sticking point later.”
The NBA ceremony is live, structured like the Oscars. I was sitting with my publishers in an enormous ballroom in New York. When they announced the winner in my category I instantly went from a state of breathless anxiety, dread, and nausea, to utter calm. It is one of the experienced gambler’s truths — the reward is in the anticipation. Hoping for joy is nice. Winning is like, OK, fine. Next? Those people who jump up and down screaming when they win? Amateurs! It felt the same winning the L.A. Times Book Prize event in 2011, and at the Edgar Awards a couple of years ago. And not winning? Great! I don’t have to get up and speak.
That’s interesting. I think most grown-ups are kind of grossed out by Slider. I became interested in competitive eating most because it’s so … bizarre. Like boxing, or football. I don’t know how I would explain such sports to an alien visitor. After watching Big Night — do you remember the final scene? — I immediately went home and made some scrambled eggs.
When I get stuck, and I do, I switch gears and work on something else, which is why I have three or four books underway at any given time. It took me years to figure out how to do that — to not be paralyzed by the blank page. You become blocked by thinking that you have to write some particular thing next, and you don’t know what it is. So write something else and come back to the sticking point later.
People are always sending me water tower pics.
Not belief, but it gives me the sense that I am at least trying to understand. It is my way of trying to view reality through other lenses. In that sense, it brings me closer to the “other.” And maybe, if I write well enough, it can bring others closer to me.
My first YA novel, Mr. Was, was written for adults, or so I thought. When my agent proposed publishing it as YA, I didn’t know what YA was. I learned quickly, and the more I thought about how impactful the experience of reading as a young person was for me, the more I became interested in being a part of that. I do, however, have a couple of adult novels in the works. One should be out in early 2023.
Not really. We are always up in each other’s shit. Just this morning Mary yelled, “Pete! Pete! Come here!” I jumped up from my desk and ran into her office. “Look!” she said, pointing at her computer. It was a photo of a cow licking a woman’s face. Big tongue! I didn’t mind seeing that.
The Rat Queen, an “upper middle-grade” novel, will be coming out in the fall from Candlewick Press. It’s a sort of horror story with fairy-tales and talking rats. My editor describes it as “A middle grade novel featuring a young girl who grapples with the utility of the conscience.”
Luke Sullivan went looking for a definitive book on copywriting, didn't find one, so wrote one himself.
Anne Brataas steers children away from screens and toward books.