Content Marketing On The Web

Consumers are spending growing amounts of time online — and we’re helping clients reach them through effective content strategies and execution. We know audiences respond to digital content that’s useful, entertaining and different, whether the publisher is a big media company, a retailer or an independent blogger. We help clients stand out in the fray online with top-quality content.

Have The Talk Quiz

Nationwide turned to Fast Horse to help get people talking about tough financial topics. The quiz widget gave visitors an easy way to get customized tips about broaching sensitive subjects. One in four site visitors took the quiz, contributing to an average time on site of more than five minutes. | Nationwide Case Study

Marvin Windows

We helped Marvin engage customers with a downloadable window-replacement guide that provided great information in a sharp-looking format. The guide served as a centerpiece call-to-action for a marketing push geared toward replacement and remodeling. | Marvin Windows Case Study

News Service

Fast Horse created a virtual newsroom at the International Builders Show, positioning Marvin Windows as a thought leader in not only the window and door industry, but also in content marketing. We produced live videos, tweets and blog posts – engaging potential customers and trade leaders. | Marvin Windows Case Study

Integrity Blog

Marvin Windows and Doors talks directly with builders — one of its key target audiences — through the Integrity blog. Fast Horse helps provide fresh content, including industry news and trends, reports on best practices, helpful case studies and interviews with experts from a variety of disciplines. | Marvin Windows Case Study

SweeTango Blog

The blog was a key piece of a marketing push to launch a new premium apple. Fresh content — recipes, grower stories and information about the apple’s development — was key to driving traffic to the main SweeTango site. | SweeTango Case Study

MLuxe Blog

Marvin’s blog on fine home living engaged a tightly targeted group of fashion-forward consumers. MLuxe features daily posts on design trends, eco-style and home entertaining. Fast Horse produces content and also manages relationships with industry experts who provide guest posts. | Marvin Windows Case Study

Project

Lawson teamed with us to offer customers an opportunity to learn how the small choices they make can add healthy and productive years to their lives. The Blue Zone Longevity Compass was designed to engage trade show goers in Lawson’s “It’s Time” marketing platform, and more than 95 percent said they found it valuable in a post-show survey.

Idea Peepshow

We practice what we preach with Idea Peepshow, the Fast Horse blog. We engage potential clients and build a fan base of up-and-coming professionals with daily posts about marketing, technology and entertainment. We walk the content-marketing talk by making the Idea Peepshow the front door of our digital home. | Visit Idea Peepshow

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