How Local Music Can Change The Twins Season
One pony proclaims the only thing at Target Field worse than the Twins’ record is the Top 40 music pumping through the speakers.
read moreLocal Icon Joins Minnesota Twins Line-Up At Target Field
One of Minnesota’s favorite candy bars, the Salted Nut Roll, makes its debut at Target Field this season.
read moreAdding Walls to the Windows
We had a great opportunity yesterday to help Marvin Windows and Doors launch a new product line that’s a significant move for the Warroad-based manufacturer. The company hosted nearly 200 Twin Cities builders, remodelers and siding experts to introduce them to Apex Siding System. Apex is the first fiberglass siding on the market, and Marvin’s first foray [...]
read moreIt's Easier to Sell a Great Product
Editor’s note: This is John Reinan’s weekly marketing column for MinnPost.com. To see the original, go to http://bit.ly/aXHLDs. The opening of Target Field is undoubtedly one of the most successful product launches in recent memory. And make no mistake, it truly is a product– a $545 million product that will generate untold millions in revenue [...]
read moreWalking the North Loop
If you’re looking for Fast Horse World Headquarters, you’ll find us in Minneapolis’ wonderful North Loop neighborhood. Home to Club Jager, Cuzzy’s and, now, the Minnesota Twins, this part of town has all the things you like about being in the heart of the city while still having parking spots available when you need them. [...]
read moreGrabbing Eyeballs on the Web
Editor’s note: This is John Reinan’s weekly marketing column for MinnPost.com. To view the original, go to http://bit.ly/deOIrB. We update the Idea Peepshow five days a week. You’d be surprised at how uncommon this is among marketing and advertising agencies. Many Twin Cities agencies don’t blog, and of those that do, infrequent posting is the rule – [...]
read moreVikings Are Done — Twins On Deck
A couple of weeks ago, I was lucky enough to get a private tour of the new Twins ballpark, Target Field. My aunt is the executive assistant to Jerry Bell — the president of Twins Sports, Inc. — and Mr. Bell graciously allowed her to take some family members through the stadium. After my tour, [...]
read more
