Sports Marketing for a Cause
[Editor's note: This is John Reinan's weekly marketing column for MinnPost.com, reprinted with permission. To see the original, go to http://tinyurl.com/5cgaah.] The new poster boy for green marketing is standing shirtless in sub-zero temperatures, his shaved head painted in team colors as he waves a giant foam finger to the heavens. You can have your [...]
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