The Mass Market Is Fading
When even Wal-Mart is too pricey for American shoppers, you know something’s up.
read moreTop 10 LOHAS Trends for 2009
Several of us at Fast Horse fancy ourselves as LOHAS consumers (lifestyle of health and sustainability) – or at least we aspire to be. Here are the top 10 LOHAS trends for 2009, according to the Natural Marketing Institute. Small Steps, Big Changes Consumers are beginning to make long-term changes to their lifestyles in a trend [...]
read morelikemind
Several ponies from Fast Horse have been regulars at likemind, a monthly coffee-and-conversation group that meets in downtown Minneapolis. There’s usually a good turnout, with Carmichael Lynch, Space150 and Fallon among the agencies often represented. It tends to attract a lot of planners, which is great from my perspective, because they look at things differently than creatives [...]
read moreShopping On the Clock?
I guess I’m normal. I recently was recalling several instances where I stumbled upon some things while doing work-related research that ultimately trickled over into my personal life. An online coupon for a play I wanted to take the kids to. A cool Art in Bloom exhibit at the Minneapolis Institute of Arts that I ended [...]
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