My Name Is Hurting My Brand
I’m fascinated with names, and it has everything to do with the utter plainness of my own. Andrew Miller. Nothing exotic about that. Andrew Miller does your taxes. Andrew Miller works for the Chamber of Commerce. Andrew Miller teaches 3rd grade math. If Andrew Miller was a car, he would be a 2001 Ford Taurus. [...]
read moreFacebook’s Timeline For Brands Raises Red Flags
One Facebook-loving Pony takes a hard look at the new Timeline format for Facebook fan pages and discovers that many beloved features are going out with the trash.
read moreThe New Digital Monopolies
Only the wildest dreamers of earlier generations could have imagined the everyday wonders we take for granted in the digital age. In our purses and in our pockets, we carry devices that are exponentially more powerful than the computer banks that once filled entire rooms. While standing in line at the bank or having a [...]
read moreIf Pinterest Is For Girls, What Are All These Guys Doing Here?
Jen challenges the perception and recent hype that Pinterest is a gals’ domain. She poses the question to some of the guys using the digital billboard site: What are the top reasons that Pinterest is not just for women?
read moreNew Media Kicks Old Media’s Butt (Again)
Facebook’s plan for an IPO starkly illustrates the diverging paths of new and old media.
read moreJen And Warby Parker, Sittin’ In A Tree …
Jen’s hubby better watch out. She’s got a massive new crush in her life. It’s Warby Parker. Sexy, stylish with a giving heart. What more could a girl ask?
read moreWelcoming Big Brother
John Reinan goes all apocalyptic on Google’s new privacy policy, which boils down to: Give up your privacy or you’re cut off.
read moreWhen Paying For Big Talent, Social Media Is A Must
As brands spend boatloads on celebrity spokespeople during the Super Bowl, many overlook the importance of a strong social media following.
read moreComing Soon to Your Facebook Page: Ambiguous Advertising
Beware! Facebook changes are upon us, yet again, and you may be duped into clicking paid advertising because of misleading wording and new placement.
read moreTweet Release: One Man’s Story Of Starting Over
Or, How I Unfollowed Everyone And Lived To Tell The Tale. It’s not as scary as you think. I suggest you try it.
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